:root { /* Brand */ --navy: #0a1628; --dark-blue: #0f2140; --mid-blue: #1a365d; --accent-green: #00d4aa; --accent-green-dim: #00b89a; --light-green: #ccfbef; --brand-accent: #6366f1; /* Grays */ --gray-50: #f8fafc; --gray-100: #f1f5f9; --gray-200: #e2e8f0; --gray-300: #cbd5e1; --gray-400: #94a3b8; --gray-500: #64748b; --gray-600: #475569; --gray-700: #334155; --gray-800: #1e293b; --gray-900: #0f172a; --white: #ffffff; /* Semantic */ --red: #ef4444; --red-light: #fee2e2; --green-light: #d1fae5; --amber: #f59e0b; --amber-light: #fef3c7; --blue: #3b82f6; --blue-light: #dbeafe; /* Shadows */ --shadow-xs: 0 1px 3px rgba(10,22,40,0.06); --shadow-sm: 0 2px 8px rgba(10,22,40,0.08); --shadow-md: 0 4px 20px rgba(10,22,40,0.10); --shadow-lg: 0 8px 32px rgba(10,22,40,0.12); /* Radius */ --radius-sm: 6px; --radius-md: 10px; --radius-lg: 14px; --radius-xl: 20px; } * { margin: 0; padding: 0; box-sizing: border-box; } body { font-family: 'Inter', -apple-system, BlinkMacSystemFont, sans-serif; color: var(--gray-800); background: var(--white); -webkit-font-smoothing: antialiased; line-height: 1.6; } /* ── NAV ── */ nav { position: fixed; top: 0; left: 0; right: 0; z-index: 100; background: rgba(255,255,255,0.95); backdrop-filter: blur(16px); -webkit-backdrop-filter: blur(16px); border-bottom: 1px solid var(--gray-200); padding: 0 2rem; height: 64px; display: flex; align-items: center; justify-content: space-between; gap: 1rem; } .nav-logo { font-family: 'Space Grotesk', sans-serif; font-weight: 700; font-size: 1.2rem; color: var(--navy); text-decoration: none; display: flex; align-items: center; gap: 0.5rem; flex-shrink: 0; } .nav-logo-icon { width: 32px; height: 32px; flex-shrink: 0; display: flex; align-items: center; justify-content: center; } .nav-logo-icon svg { width: 32px; height: 32px; display: block; } .nav-links { display: flex; gap: 1.5rem; list-style: none; align-items: center; flex-wrap: nowrap; } .nav-links a { font-size: 0.8375rem; font-weight: 500; color: var(--gray-600); text-decoration: none; transition: color 0.15s; white-space: nowrap; } .nav-links a:hover { color: var(--navy); } .nav-links a.active { color: var(--navy); font-weight: 600; } .nav-cta { background: var(--navy); color: var(--accent-green) !important; padding: 0.375rem 0.875rem; border-radius: 7px; font-weight: 600 !important; font-size: 0.8125rem !important; transition: background 0.15s !important; white-space: nowrap; } .nav-cta:hover { background: var(--dark-blue) !important; color: var(--accent-green) !important; } /* Legacy alias */ .nav-advisors-link { background: var(--navy); color: var(--accent-green) !important; padding: 0.375rem 0.875rem; border-radius: 7px; font-weight: 600 !important; font-size: 0.8125rem !important; transition: background 0.15s !important; } .nav-advisors-link:hover { background: var(--dark-blue) !important; } .nav-mobile-btn { display: none; background: none; border: 1.5px solid var(--gray-200); border-radius: 7px; width: 36px; height: 36px; cursor: pointer; align-items: center; justify-content: center; flex-shrink: 0; color: var(--navy); } .nav-mobile-btn svg { display: block; } .nav-new-badge { display: inline-block; font-size: 0.55rem; font-weight: 800; padding: 0.1rem 0.35rem; border-radius: 3px; background: var(--accent-green); color: #fff; vertical-align: middle; margin-left: 0.2rem; letter-spacing: 0.04em; } /* ── LAYOUT ── */ .container { max-width: 1200px; margin: 0 auto; padding: 0 2rem; } .page-header { padding: 7rem 0 3rem; } .page-wrap { max-width: 1200px; margin: 0 auto; padding: 7rem 2rem 4rem; } /* ── BREADCRUMB ── */ .breadcrumb { display: flex; align-items: center; gap: 0.4rem; font-size: 0.78rem; color: var(--gray-500); margin-bottom: 1.25rem; } .breadcrumb a { color: var(--gray-500); text-decoration: none; } .breadcrumb a:hover { color: var(--accent-green); } .breadcrumb span { color: var(--gray-400); } /* ── PAGE TYPOGRAPHY ── */ .page-label { font-size: 0.72rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.1em; color: var(--accent-green); margin-bottom: 0.6rem; } .page-title { font-family: 'Space Grotesk', sans-serif; font-size: 2.75rem; font-weight: 700; color: var(--navy); line-height: 1.12; letter-spacing: -0.025em; margin-bottom: 1rem; } .page-subtitle { font-size: 1.05rem; color: var(--gray-500); line-height: 1.75; max-width: 620px; } /* ── SECTION ── */ .section { padding: 3rem 0; border-top: 1px solid var(--gray-100); } .section-label { font-size: 0.72rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.1em; color: var(--accent-green); margin-bottom: 0.5rem; } .section-title { font-family: 'Space Grotesk', sans-serif; font-size: 1.35rem; font-weight: 700; color: var(--navy); margin-bottom: 1.5rem; letter-spacing: -0.01em; } .section-subtitle { font-size: 0.95rem; color: var(--gray-500); margin-bottom: 2rem; line-height: 1.7; max-width: 560px; } /* ── CARDS ── */ .card { background: var(--white); border: 1px solid var(--gray-200); border-radius: var(--radius-lg); overflow: hidden; } .card-hover { transition: border-color 0.2s, box-shadow 0.2s, transform 0.2s; } .card-hover:hover { border-color: var(--accent-green); box-shadow: var(--shadow-md); transform: translateY(-2px); } .card-body { padding: 1.5rem; } /* ── BUTTONS ── */ .btn { display: inline-flex; align-items: center; gap: 0.4rem; padding: 0.625rem 1.25rem; border-radius: 8px; font-size: 0.875rem; font-weight: 600; font-family: inherit; cursor: pointer; border: none; transition: all 0.15s; text-decoration: none; white-space: nowrap; line-height: 1; } .btn-primary { background: var(--navy); color: var(--accent-green); } .btn-primary:hover { background: var(--dark-blue); } .btn-green { background: var(--accent-green); color: var(--white); } .btn-green:hover { background: var(--accent-green-dim); } .btn-outline { background: var(--white); color: var(--navy); border: 1.5px solid var(--gray-200); } .btn-outline:hover { border-color: var(--navy); background: var(--gray-50); } .btn-ghost { background: var(--gray-100); color: var(--gray-700); } .btn-ghost:hover { background: var(--gray-200); } .btn-danger { background: var(--red-light); color: var(--red); } .btn-danger:hover { background: #fecaca; } .btn-sm { padding: 0.375rem 0.75rem; font-size: 0.8rem; border-radius: 6px; } .btn-lg { padding: 0.8rem 1.75rem; font-size: 1rem; border-radius: 10px; } /* ── BADGES ── */ .badge { display: inline-block; padding: 0.2rem 0.625rem; border-radius: 100px; font-size: 0.72rem; font-weight: 600; line-height: 1.4; } .badge-green { background: var(--green-light); color: #065f46; } .badge-red { background: var(--red-light); color: #991b1b; } .badge-blue { background: var(--blue-light); color: #1d4ed8; } .badge-amber { background: var(--amber-light); color: #92400e; } .badge-gray { background: var(--gray-100); color: var(--gray-600); } .badge-navy { background: var(--navy); color: var(--accent-green); } /* ── STAT CARDS ── */ .stat-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 1rem; margin-bottom: 2rem; } .stat-card { background: var(--white); border: 1px solid var(--gray-200); border-radius: var(--radius-lg); padding: 1.25rem 1.5rem; } .stat-label { font-size: 0.68rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.08em; color: var(--gray-400); margin-bottom: 0.5rem; } .stat-value { font-family: 'Space Grotesk', sans-serif; font-size: 1.75rem; font-weight: 700; color: var(--navy); line-height: 1; } .stat-value.green { color: var(--accent-green); } .stat-value.red { color: var(--red); } .stat-sub { font-size: 0.75rem; color: var(--gray-400); margin-top: 0.35rem; } /* ── DATA TABLE ── */ .data-table { width: 100%; border-collapse: collapse; font-size: 0.875rem; } .data-table th { text-align: left; padding: 0.75rem 1rem; font-size: 0.68rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.08em; color: var(--gray-400); border-bottom: 2px solid var(--gray-200); background: var(--gray-50); } .data-table td { padding: 0.9rem 1rem; border-bottom: 1px solid var(--gray-100); color: var(--gray-700); vertical-align: middle; } .data-table tr:last-child td { border-bottom: none; } .data-table tr:hover td { background: var(--gray-50); } .data-table .ticker-col { font-family: 'Space Grotesk', sans-serif; font-weight: 700; color: var(--navy); font-size: 0.9rem; } .risks-table { width: 100%; border-collapse: collapse; font-size: 0.9rem; } .risks-table th { text-align: left; padding: 0.75rem 1rem; font-size: 0.68rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.08em; color: var(--gray-400); border-bottom: 2px solid var(--gray-200); background: var(--gray-50); } .risks-table td { padding: 0.9rem 1rem; border-bottom: 1px solid var(--gray-100); vertical-align: top; color: var(--gray-700); line-height: 1.6; } .risks-table td:first-child { font-weight: 600; color: var(--navy); white-space: nowrap; } .risks-table tr:last-child td { border-bottom: none; } .risks-table tr:hover td { background: var(--gray-50); } /* ── FORMS ── */ .form-group { margin-bottom: 1.1rem; } .form-label { display: block; font-size: 0.8rem; font-weight: 600; color: var(--gray-600); margin-bottom: 0.4rem; } .form-input, .form-select, .form-textarea { width: 100%; padding: 0.65rem 0.9rem; border: 1.5px solid var(--gray-200); border-radius: 8px; font-size: 0.875rem; font-family: inherit; color: var(--gray-800); background: var(--white); transition: border-color 0.15s, box-shadow 0.15s; -webkit-appearance: none; } .form-input:focus, .form-select:focus, .form-textarea:focus { outline: none; border-color: var(--accent-green); box-shadow: 0 0 0 3px rgba(16,185,129,0.1); } .form-textarea { resize: vertical; min-height: 80px; } .form-row { display: grid; grid-template-columns: 1fr 1fr; gap: 1rem; } .form-actions { display: flex; gap: 0.75rem; justify-content: flex-end; margin-top: 1.5rem; } /* ── EMPTY STATE ── */ .empty-state { text-align: center; padding: 4rem 2rem; } .empty-icon { font-size: 2.5rem; margin-bottom: 1rem; opacity: 0.5; } .empty-title { font-family: 'Space Grotesk', sans-serif; font-size: 1.2rem; font-weight: 700; color: var(--navy); margin-bottom: 0.5rem; } .empty-text { font-size: 0.9rem; color: var(--gray-400); margin-bottom: 1.5rem; line-height: 1.6; } /* ── SUB NAV ── */ .sub-nav { display: flex; gap: 0.25rem; margin-bottom: 2rem; border-bottom: 1px solid var(--gray-200); } .sub-nav a { padding: 0.65rem 1.25rem; font-size: 0.875rem; font-weight: 500; color: var(--gray-500); text-decoration: none; border-bottom: 2px solid transparent; margin-bottom: -1px; transition: all 0.15s; } .sub-nav a:hover { color: var(--navy); } .sub-nav a.active { color: var(--navy); font-weight: 600; border-bottom-color: var(--accent-green); } /* ── MODAL ── */ .modal-overlay { display: none; position: fixed; inset: 0; background: rgba(0,0,0,0.4); z-index: 200; align-items: center; justify-content: center; backdrop-filter: blur(4px); } .modal-overlay.open { display: flex; } .modal { background: var(--white); border-radius: var(--radius-xl); padding: 2rem; width: 100%; max-width: 520px; max-height: 90vh; overflow-y: auto; box-shadow: var(--shadow-lg); } .modal-header { display: flex; align-items: center; justify-content: space-between; margin-bottom: 1.5rem; } .modal-title { font-family: 'Space Grotesk', sans-serif; font-size: 1.25rem; font-weight: 700; color: var(--navy); } .modal-close { background: none; border: none; font-size: 1.5rem; cursor: pointer; color: var(--gray-400); line-height: 1; padding: 0; } .modal-close:hover { color: var(--gray-700); } /* ── FOOTER ── */ footer { background: var(--navy); color: var(--gray-400); padding: 3.5rem 2rem 2rem; margin-top: 5rem; } .footer-inner { max-width: 1200px; margin: 0 auto; } .footer-grid { display: grid; grid-template-columns: 2fr 1fr 1fr 1fr; gap: 3rem; padding-bottom: 2.5rem; border-bottom: 1px solid rgba(255,255,255,0.08); margin-bottom: 2rem; } .footer-brand .footer-logo { font-family: 'Space Grotesk', sans-serif; font-weight: 700; font-size: 1.1rem; color: var(--white); text-decoration: none; display: flex; align-items: center; gap: 0.5rem; margin-bottom: 0.875rem; } .footer-brand .footer-logo-icon { width: 28px; height: 28px; flex-shrink: 0; display: flex; align-items: center; justify-content: center; } .footer-brand .footer-logo-icon svg { width: 28px; height: 28px; display: block; } .footer-brand p { font-size: 0.82rem; color: var(--gray-500); line-height: 1.7; max-width: 240px; } .footer-col-title { font-size: 0.72rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.1em; color: var(--gray-400); margin-bottom: 1rem; } .footer-links { list-style: none; display: flex; flex-direction: column; gap: 0.5rem; } .footer-links a { font-size: 0.82rem; color: var(--gray-500); text-decoration: none; transition: color 0.15s; } .footer-links a:hover { color: var(--accent-green); } .footer-bottom { display: flex; align-items: center; justify-content: space-between; flex-wrap: wrap; gap: 0.75rem; } .footer-bottom p { font-size: 0.78rem; color: var(--gray-600); } .footer-legal { display: flex; gap: 1.25rem; } .footer-legal a { font-size: 0.78rem; color: var(--gray-600); text-decoration: none; transition: color 0.15s; } .footer-legal a:hover { color: var(--gray-400); } /* ── RESPONSIVE ── */ @media (max-width: 1100px) { .nav-links { gap: 1rem; } .footer-grid { grid-template-columns: 1fr 1fr 1fr; } .footer-brand { grid-column: 1 / -1; } .stat-grid { grid-template-columns: repeat(2, 1fr); } } @media (max-width: 900px) { .nav-links { display: none; } .nav-links.open { display: flex; flex-direction: column; position: absolute; top: 64px; left: 0; right: 0; background: var(--white); border-bottom: 1px solid var(--gray-200); padding: 1rem 2rem; gap: 0.25rem; box-shadow: var(--shadow-md); z-index: 99; } .nav-links.open li { width: 100%; } .nav-links.open a { display: block; padding: 0.5rem 0; font-size: 0.9rem; } .nav-mobile-btn { display: flex; } .page-title { font-size: 2.1rem; } .footer-grid { grid-template-columns: 1fr 1fr; gap: 2rem; } } @media (max-width: 600px) { .page-title { font-size: 1.75rem; } .stat-grid { grid-template-columns: 1fr 1fr; } .footer-grid { grid-template-columns: 1fr; gap: 1.5rem; } .footer-bottom { flex-direction: column; align-items: flex-start; gap: 0.5rem; } .form-row { grid-template-columns: 1fr; } } /* ── Data Freshness Badge ─────────────────────────────────────────── */ .dfb-badge { display: inline-flex; align-items: center; gap: 0.35rem; padding: 0.22rem 0.7rem; border-radius: 100px; font-size: 0.72rem; font-weight: 600; cursor: pointer; user-select: none; transition: opacity 0.15s; border: 1px solid; position: relative; text-decoration: none; } .dfb-loading { background:rgba(100,116,139,0.1); border-color:rgba(100,116,139,0.2); color:#64748b; } .dfb-green { background:rgba(16,185,129,0.12); border-color:rgba(16,185,129,0.3); color:#10b981; } .dfb-yellow { background:rgba(245,158,11,0.1); border-color:rgba(245,158,11,0.3); color:#f59e0b; } .dfb-red { background:rgba(239,68,68,0.1); border-color:rgba(239,68,68,0.3); color:#ef4444; } .dfb-dot { width:7px; height:7px; border-radius:50%; background:currentColor; flex-shrink:0; } .dfb-loading .dfb-dot { animation: dfb-pulse 1.5s ease-in-out infinite; } @keyframes dfb-pulse { 0%,100%{opacity:0.3} 50%{opacity:1} } .dfb-tooltip { position:absolute; top:calc(100% + 8px); left:50%; transform:translateX(-50%); background:#0a1628; border:1px solid rgba(255,255,255,0.13); border-radius:10px; padding:0.75rem 0.875rem; min-width:270px; max-width:340px; z-index:9999; box-shadow:0 8px 32px rgba(0,0,0,0.5); text-align:left; white-space:normal; pointer-events:none; } .dfb-tooltip.dfb-tip-open { pointer-events:auto; } .dfb-tooltip.dfb-hidden { display:none; } .dfb-tip-head { font-size:0.7rem; font-weight:700; color:#94a3b8; text-transform:uppercase; letter-spacing:0.07em; margin-bottom:0.5rem; } .dfb-tip-row { display:flex; justify-content:space-between; align-items:center; padding:0.2rem 0; font-size:0.75rem; color:#e2e8f0; gap:0.5rem; border-bottom:1px solid rgba(255,255,255,0.06); } .dfb-tip-row:last-of-type { border-bottom:none; } .dfb-tip-meta { color:#64748b; font-size:0.69rem; white-space:nowrap; } .dfb-tip-footer { margin-top:0.6rem; padding-top:0.5rem; border-top:1px solid rgba(255,255,255,0.08); } .dfb-tip-footer a { color:#10b981; font-size:0.75rem; text-decoration:none; font-weight:600; } .dfb-stale-notice { display:none; margin-top:0.75rem; padding:0.6rem 0.875rem; background:rgba(239,68,68,0.06); border:1px solid rgba(239,68,68,0.2); border-radius:8px; font-size:0.8rem; color:#ef4444; line-height:1.5; } .dfb-stale-notice a { color:#ef4444; font-weight:600; }
2025 Life Insurance Pricing Guide

🛡️ How Much Does Life Insurance Cost?

How much does life insurance cost in 2025? Term life starts at $16/mo for healthy 30-year-olds. Get real rate data by age, coverage amount, and health class.

✓ Official Sources NAIC.orgLIMRA (2024 Life Insurance data)Policygenius Rate AnalysisForbes Advisor
MarketplaceCost Guides › How Much Does Life Insurance Cost?
Life insurance costs depend heavily on your age, health, coverage amount, and policy type. A healthy 30-year-old non-smoker can get $500,000 of 20-year term life for $18–$30/month. The same coverage at age 50 costs $120–$250/month. Term life is almost always a better value than whole or universal life for income replacement purposes.
Service Level Low End High End Notes
Term Life — Healthy 30-yr-old ($500k, 20yr) $18/mo $30/mo Non-smoker, preferred health class. Source: Policygenius, Ladder, Bestow rate data (2024)
Term Life — Healthy 40-yr-old ($500k, 20yr) $35/mo $65/mo Non-smoker, standard to preferred health class
Term Life — Healthy 50-yr-old ($500k, 20yr) $120/mo $250/mo Non-smoker; rates increase sharply after age 45
Whole Life (Same Coverage) $300/mo $700/mo Permanent coverage with cash value; 10–15x more expensive than term for same death benefit
Homeowners Insurance $800/yr $3,000/yr National average $1,428/yr (2023 NAIC data). Varies by state (FL and LA highest), home value, and coverage
Auto Insurance (Full Coverage) $1,400/yr $3,000/yr National average $2,150/yr full coverage (2024). State minimums range from $500–$2,500/yr
Long-Term Disability Insurance 1.5% of income/yr 4% of income/yr Replaces 60–70% of income. Critical for self-employed workers without employer-provided coverage

💡 Expert Tips

Top Vendors in This Category

Policygenius

Free comparison; rates from $16/mo
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Ladder Life

From $16/mo
Best instant term life quotes
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Bestow

From $11/mo
Best no-exam option
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SelectQuote

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Best for Medicare supplement
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Disclaimer: All pricing ranges are estimates based on data sourced from NAIC.org, LIMRA (2024 Life Insurance data), Policygenius Rate Analysis, Forbes Advisor as of 2025. Actual costs vary significantly based on individual circumstances, location, complexity, and provider. This is not financial, legal, or tax advice. FinanceStackHub does not guarantee the accuracy of these figures. Always obtain multiple quotes and conduct your own due diligence.
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